“THE NFL ON CBS” WEEK 16 SINGLEHEADER UP +25%, AVERAGING 15.698 MILLION VIEWERS
THE NFL ON CBS’ Week 16 singleheader coverage on Sunday, Dec. 27 scored in viewership, up +25% vs. last year's comparable week. In addition, CBS Sports delivered its best season average for singleheaders in four years.
● Viewership for Week 16 singleheader coverage averaged 15.698 million viewers, up +25% versus last year’s 12.599 million viewers (Week 16; 12/22/19). Sunday’s games were highlighted by Indianapolis-Pittsburgh as the Network’s high-coverage game.
● Viewership for THE NFL ON CBS’ eight singleheaders this season averaged 15.310 million viewers, the Network’s best season average for singleheaders in four years, and up +3% versus last season’s 14.800 million viewers.
● CBS All Access, which features live streaming coverage of all NFL ON CBS games, has delivered strong viewership through the 16 weeks of the NFL season with double-digit year-over-year growth overall in average minute audience and triple-digit year-over-year growth overall in streams. CBS All Access viewership also is included in Nielsen television ratings.
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