“NFL ON CBS” KICKS OFF SEASON WITH RECORD VIEWERSHIP ACROSS ALL PLATFORMS
CBS Sports Delivered Its Most-Watched Week 1 Regional Window Since 1998 with 17.387 Million Viewers, Up +21%
“NFL on CBS” Scored Its Best Week 1 Audience in Four Years as Doubleheader Averaged 17.042 Million Viewers
Paramount+ Recorded Its Most-Streamed NFL Regular-Season Week Ever
The NFL ON CBS kicked off the 2022 NFL season by delivering record viewership across CBS Sports platforms.
Sunday’s regional game window at 1:00 PM, ET, with the Pittsburgh-Cincinnati overtime thriller as the high coverage game, recorded the Network’s most-watched Week 1 regional game window since 1998, when the NFL returned to CBS. The game window averaged 17.387 million viewers, according to Nielsen national ratings, up +21% vs. last year’s comparable window.
CBS Sports averaged 17.042 million viewers for its opening weekend doubleheader, the best Week 1 average audience in four years. It also marked the third-most-watched NFL ON CBS Week 1 average audience since 1998.
Paramount+, featuring live NFL ON CBS local market games, scored its most-streamed NFL regular-season week ever. Sunday’s games delivered double-digit growth in households, streaming minutes and average minute audience (AMA) vs. Week 1 last year.
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