Average time spent viewing “Amen Corner Live” tops two hours per visit!

FORT LAUDERDALE, FL, and AUGUSTA, GA, April 11, 2006 – Masters.org, in conjunction with CBS SportsLine, a leading Internet sports media organization and part of CBS Digital Media, CBS Sports and Augusta National Golf Club today released final traffic figures from the four days of live streaming video from Amen Corner® at the 2006 Masters® Tournament.

Combined traffic figures for “Amen Corner Live” at Masters.org and CBS SportsLine.com produced the following results:

?? Over 3.4 million video streams of live golf action were served
?? A peak usage figure of over 85,000 simultaneous streams
?? The average time spent viewing “Amen Corner Live” was over two hours per visit

"Amen Corner Live” featured coverage of the 11th, 12th and 13th holes from Augusta National Golf Club and was available at www.masters.org as well as cbs.sportsline.com. In total there were approximately 22 hours of live video from Augusta National Golf Club over the four days of the 2006 Masters® Tournament, April 6-9.

Hosts for "Amen Corner Live" were Masters® Tournament veterans Mike Hulbert and Phil Blackmar. Hulbert and Blackmar combined to participate in six Masters® Tournaments.

The Masters®, the most renowned tournament in golf, was broadcast on CBS for the 51st consecutive year in 2006, a record for the longest-running sporting event broadcast on one network.


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