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CBS PLACES FIRST IN VIEWERS FOR THE FIFTH TIME IN SIX WEEKS THIS SUMMER

"Criminal Minds" is the Top-Scripted Program Ranking No. 3 for the Week

  

"Million Dollar Password" Continues to Win Its Time Period in Viewers

  

"Swingtown" Places First in Adults 18-49 and Adults 25-54 for the

Second Straight Week

 

            CBS placed first in viewers for the fifth time in six weeks this summer as CRIMINAL MINDS was the top-scripted program and ranked No. 3 among all programs, according to Nielsen live plus same day ratings for the week ending July 6, which included the Fourth of July holiday weekend.

 

            MILLION DOLLAR PASSWORD has now won its time period in viewers with every first-run episode and SWINGTOWN placed first in its time period in adults 18-49 and adults 25-54 for the second consecutive week.

 

            For the week in viewers:  CBS (6.25m), NBC (5.85m), FOX (5.44m) and ABC (4.55m). Summer-to-date: CBS (6.89m) leads both FOX and NBC (6.13m, each) and ABC (5.65m).

 

            For the week in households: CBS (4.2/08),  NBC (3.7/07), FOX (3.4/07) and ABC (3.0/06).  Summer-to-date, CBS (4.7/08) is +21% ahead of NBC (3.9/07), +24% ahead of FOX (3.8/07) and +27% ahead of ABC (3.7/07). 

 

            For the week in key demographics, CBS averaged a 1.8/06 in adults 25-54 and 1.4/05 in adults 18-49.

 

CBS's Weekly Highlights:  

  

 CRIMINAL MINDS (R) was first in households (6.0/10), second in viewers (9.13m, -0.02m behind FOX) and ranked as the week's top scripted program.   

 

 CSI: NY (R) was first in households (5.7/10), viewers (8.50m), adults 25-54 (2.6/07) and tied for first in adults 18-49 (1.9/06, with NBC).  

 

 SWINGTOWN (3.2/06, 4.55m) was first in adults 25-54 (1.8/05) and tied for first in adults 18-49 (1.3/05, with NBC).

 

 BOSTON POPS FIREWORKS SPECTACULAR (S) was first in households (3.8/09), viewers (5.94m), adults 25-54 (1.5/06) and adults 18-49 (1.0/05).   BOSTON POPS FIREWORKS SPECTACULAR was Friday's top program in households, viewers and adults 25-54. 

 

 MILLION DOLLAR PASSWORD won its time slot in households (4.9/09) and viewers (7.45m).  First run episodes of MILLION DOLLAR PASSWORD have won its time periods every time both households and viewers. 

 

            CBS top programs of the week:  #3 CRIMINAL MINDS (R) (an average of 9.13m viewers), #5 CSI: NY (R) (8.50m), #6 TWO AND A HALF MEN (R) (8.49m), #7 60 MINUTES (R) (8.21m), #9 CSI: MIAMI (R) (8.03m), #11 NCIS (R) (8.00m), #12 CSI: CRIME SCENE INVESTIGATION (R) (7.61m), #13 48 HOURS MYSTERY TUESDAY (7.60m), #15 MILLION DOLLAR PASSWORD (7.45m), #18 THE PRICE IS RIGHT MILLION DOLLAR SPECTACULAR (R) (7.29m), #20 RULES OF ENGAGEMENT (R) (6.88m), #21 COLD CASE (R) (6.85m), #25 WITHOUT A TRACE (R) (6.66m) and #29 BOSTON POPS FIREWORKS (S) (5.94m). 

 

National Nielsen Rank for Demographic: PER2+    for    6/30/2008  -  7/6/2008

 

                                                                                                            Persons 2+ (000)

1.         America's Got Talent                                                                NBC    12044

2.         Wipeout                                                                                   ABC    9457

3.         CRIMINAL MINDS                                                   (R)       CBS     9128

4.         So You Think You Can Dance-Wednesday                              FOX    8756

5.         CSI: NY                                                                      (R)       CBS     8495

6.         TWO AND A HALF MEN                                         (R)       CBS     8485

7.         60 MINUTES                                                              (R)       CBS     8213

8.         House-Monday 9P                                                       (R)       FOX    8058

9.         CSI: MIAMI                                                                (R)       CBS     8032

10.       Hell's Kitchen                                                                           FOX    8030

11.       NCIS                                                                           (R)       CBS     8004

12.       CSI                                                                              (R)       CBS     7606

13.       48 HOURS MYSTERY TUESDAY                                        CBS     7595

14.       Bachelorette-6/30                                                         (S)       ABC    7480

15.       MILLION DOLLAR PASSWORD                                         CBS     7446

16.       Dateline Sunday 9PM                                                               NBC    7444

17.       The Bachelorette                                                                      ABC    7295

18.       PRICE IS RIGHT PRIMETIME                                  (R)       CBS     7289

19.       Celebrity Family Feud                                                   NBC    6887

20.       RULES OF ENGAGEMENT                                      (R)       CBS     6878               

                                               

National Nielsen Rank for Demographic: A2554    for    6/30/2008  -  7/6/2008

 

                                                                                                            Adults 25-54

1.         Wipeout                                                                                   ABC    4.2

2.         Hell's Kitchen                                                                           FOX    4.1

3.         America's Got Talent                                                                NBC    4.0

4.         So You Think You Can Dance-Wednesday                              FOX    3.4

5.         TWO AND A HALF MEN                                         (R)       CBS     3.3

6.         Bachelorette-6/30                                                         (S)       ABC    3.1

7.         House-Monday 9P                                                       (R)       FOX    3.0

8.         RULES OF ENGAGEMENT                                      (R)       CBS     2.9

8.         I Survived a Japanese Game Show                                           ABC    2.9

8.         The Bachelorette                                                                      ABC    2.9

11.       Baby Borrowers                                                                       NBC    2.8

12.       Dateline Sunday 9pm                                                                NBC    2.7

12.       CSI: MIAMI                                                                (R)       CBS     2.7

14.       CRIMINAL MINDS                                                   (R)       CBS     2.6

14.       Extreme Makeover: Home Edition 8-10                        (R)       ABC    2.6

14.       CSI: NY                                                                      (R)       CBS     2.6

17.       HOW I MET YOUR MOTHER                                  (R)       CBS     2.4

18.       Primetime: The Outsiders                                                          ABC    2.3

18.       So You Think You Can Dance-Thursday                                  FOX    2.3

18.       Celebrity Family Feud                                                   NBC    2.3

18.       48 HOURS MYSTERY TUESDAY                                        CBS     2.3

18.       Olympic Trials 8P 7/6Swimming                                   (S)       NBC    2.3

               

                                               

National Nielsen Rank for Demographic: A1849    for    6/30/2008  -  7/6/2008

 

                                                                                                            Adults 18-49

1.         Hell's Kitchen                                                                           FOX    3.7

2.         Wipeout                                                                                   ABC    3.6

3.         America's Got Talent                                                                NBC    3.3

4.         So You Think You Can Dance-Wednesday                              FOX    3.2

5.         Baby Borrowers                                                                       NBC    2.8

6.         TWO AND A HALF MEN                                         (R)       CBS     2.7

7.         Bachelorette-6/30                                                         (S)       ABC    2.6

7.         I Survived a Japanese Game Show                                           ABC    2.6

9.         House-Monday 9P                                                       (R)       FOX    2.5

10.       RULES OF ENGAGEMENT                                      (R)       CBS     2.4

10.       The Bachelorette                                                                      ABC    2.4

12.       Dateline Sunday 9PM                                                               NBC    2.2

12.       Extreme Makeover: Home Edison 8-10                        (R)       ABC    2.2

14.       So You Think You Can Dance-Thursday                                  FOX    2.1

14.       Family Guy                                                                   (R)       FOX    2.1

14.       HOW I MET YOUR MOTHER                                  (R)       CBS     2.1

14.       CSI: MIAMI                                                                (R)       CBS     2.1

18.       Primetime: The Outsiders                                                          ABC    2.0

18.       Olympic Trials 8P 7/6Swimming                                   (S)       NBC    2.0

20.       Celebrity Circus                                                                        NBC    1.9

20.       Celebrity Family Feud                                                   NBC    1.9

20.       CSI: NY                                                                      (R)       CBS     1.9

20.       Simpsons                                                                      (R)       FOX    1.9

 

*   *   *

 

Press Contacts:            

Ed Harrison                  323/575-4254              ed.harrison@tvc.cbs.com

 

Jeremy Murphy            212/975-4577              jeremy.murphy@cbs.com

 

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