Release

CARL D. FOLTA

January 2006

CARL D. FOLTA
(Executive Vice President, Office of the Chairman, Viacom and CBS Corporation)

Carl D. Folta is Executive Vice President of the Office of the Chairman for Viacom and CBS Corporation. He is responsible for overseeing communications and administration for the Office of the Chairman, in consultation with the Boards of Directors for both Viacom and CBS Corporation. Mr. Folta serves as senior advisor and spokesperson for the Chairman, with responsibility for strategic positioning and outreach to all internal and external audiences, including the media, the investment community and U.S. and international government officials. Additionally, Mr. Folta works closely with Tom Freston and Leslie Moonves, who are the Chief Executive Officers of Viacom and CBS Corporation, respectively, and with the senior staffs of both companies.

In addition, Mr. Folta is responsible for the creation, launch and direction of the companies' joint KNOW HIV/AIDS initiative, an Emmy and Peabody Award-winning cross-platform public education campaign to eradicate ignorance about HIV/AIDS. Created in partnership with the Henry J. Kaiser Family Foundation, a leader in health information and research, the multi-year campaign, now in its third year, involves the creation and dissemination of awareness and prevention messages via television, radio and outdoor PSAs; television and radio programming; as well as online and print resources. The campaign's ad placements were valued at more than $250 million in 2005 and more than $600 million since its launch.

In his previous role as Executive Vice President, Corporate Relations, a position he held since November 2004, Mr. Folta was responsible for Viacom's overall communications activities, both internal and external, as well as the coordination of communications at the Company's operations. He also oversaw the Company's media relations activities for industry issues and public affairs, including regulatory, legislative and legal issues, and managed the Company's corporate philanthropy, public affairs and corporate events functions.

Mr. Folta has more than 20 years of experience in corporate, financial, and marketing communications. Before serving as Executive Vice President of Corporate Relations for Viacom, he had served as Senior Vice President of Corporate Relations since November 1994. Mr. Folta joined Viacom in April 1994 as Vice President, Corporate Relations, from Paramount Communications Inc. He joined Paramount Communications (which was then named Gulf+Western) in 1984 from the New York-based public relations firm of Ruder & Finn. He received a B.S. in 1980 from Boston University's College of Communications and was presented with the school's distinguished Alumni Award in 1998. Mr. Folta serves on the board of the International Radio and Television Society.

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