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CBS IS NUMBER ONE IN VIEWERS AND HOUSEHOLDS
May 6, 2003
CBS IS NUMBER ONE IN VIEWERS AND HOUSEHOLDS FOR THE 10TH TIME IN LAST 13 WEEKS AND IS THE MOST WATCHED NETWORK FOR THE 23RD TIME THIS SEASON
"CSI: Crime Scene Investigation" Is the Number One Program For the Fourth Time in Last Five Weeks And the Number One Drama in Adults 18-49 This Season
"CSI: Miami" Tops NBC and ABC Combined
"Survivor: The Amazon" Is Number Eight in Viewers and Adults 18-49
Viewers Love "Lucy"
"The Price is Right" on Saturday
CBS Leads May Sweeps in Viewers and Households
CBS was Number One in viewers and households for the 10th time in the last 13 weeks -- in the week ending May 4, Week 32 of the 2002-03 television season.
CSI: CRIME SCENE INVESTIGATION was again the top program of the week -- for the 17th time this season in viewers and the 19th in households. CSI is the Number One drama among adults 18-49 (9.6/23) and the Number One program (all genres) among adults 25-54.
Season-to-date, the Network has won 23 weeks in viewers, 22 in households and has been a strong second in its target adult 25-54 demographic in 14 weeks. CBS maintains its position as the most watched network, leads for the season in households and is a solid second in adults 25-54 (only four-tenths behind NBC compared to -1.3 this time last year). Compared to season-to-date last year, CBS is up in viewers (+2%), households (+1%) and on par in adults 25-54.
Through the first 11 nights of the 2003 May Sweep, CBS is Number One in viewers, Number One in households and a solid second in adults 25-54 -- CBS (8.3/14, 12.37m), NBC (7.7/13, 11.47m), FOX (5.6/9, 8.93m) and ABC (5.5/9, 8.61m).
For the week, CBS had four of the Top 10 and 10 of the Top 25 programs.
CBS (an average of 11.80 million) was first in viewers for the week, ahead of NBC (11.41m), FOX (9.74m) and ABC (8.66m). CBS has been the most watched network in 23 of 32 weeks this season. Season-to-date, CBS (12.50m) is first in viewers, nearly one million ahead NBC (11.66m) and well in front of ABC (10.04m) and FOX (9.80m).
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CBS Television...2
The Network (8.0/13) was also first in households, +4% ahead of NBC (7.7/13), +36% ahead of FOX (5.9/10) and +40% ahead of ABC (5.7/9). CBS has been first in households 22 times in 32 weeks this season. Season-to-date, CBS (8.2/13) has a +6% advantage over NBC (7.7/13), is +30% ahead of ABC (6.3/10) and +37% ahead of FOX (6.0/10).
In viewers, CBS was first on four nights --Monday, Thursday, Saturday and Sunday -- and second on Tuesday.
CBS's top programs of the week in viewers: #1 CSI: CRIME SCENE INVESTIGATION (an average of 22.67m viewers), #7 EVERYBODY LOVES RAYMOND (17.93m), #8 SURVIVOR: THE AMAZON (17.65m), #9 CSI MIAMI (17.18m), #13 STILL STANDING (14.41m), #17 JAG (13.63m), #20 JUDGING AMY (13.15m), #21 CBS SUNDAY MOVIE "Lucy" (12.91m), #23 WITHOUT A TRACE (12.64m), #25 YES DEAR (12.42m), #28 THE GUARDIAN (12.05m) and #30 60 MINUTES (11.88m).
? CSI: CRIME SCENE INVESTIGATION (14.6/22, 22.67m) was first in households, viewers and key demographics in its time period despite a 27-minute delay. CSI was the week's top rated program in households and viewers.
? EVERYBODY LOVES RAYMOND (11.9/18, 17.93m) was first in households, viewers, adults 25-54, boomers, women 25-54, men 25-54 and adults 18-49 -- and up across-the-board compared to the same night last year. RAYMOND was Monday's top rated and most watched program, and second in adults 18-49 and adults 25-54.
? CSI: MIAMI (11.6/19, 17.18m) was Monday's top program in adults 18-49 and adults 25-54 and second highest rated and second most watched. In its time period, CSI: MIAMI was first in households, viewers, adults 25-54, boomers, women 25-54, men 25-54 and adults 18-49 -- and attracted more viewers than NBC and ABC combined Monday at 10:00 PM.
? SURVIVOR: THE AMAZON (10.8/18, 17.65m) was first in boomers and a strong second in households, viewers, adults 25-54, women 25-54, men 25-54, adults 18-49 and adults 18-34 -- and grew significantly at 8:30 PM.
? JUDGING AMY (9.5/15, 13.15m) won its time period in households, viewers and women 25-54 and was second in adults 25-54 and boomers.
? The CBS SUNDAY MOVIE, "Lucy" (8.6/14, 12.91m from 8:00-11:00 PM) was first in households and viewers and second in boomers and women 25-54. Compared to the time period last year, "Lucy" was up +2% in households, +35% in adults 25-54, +33% in boomers, +16% in women 25-54 and +40% in adults 18-49.
? THE GUARDIAN (8.4/13, 12.05m) won its time period in households and viewers.
? 60 MINUTES (8.2/15, 11.88m) was first in households, viewers, boomers and women 25-54 and in a virtual tie among adults 25-54. It was the week's top news magazine.
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CBS Television...3
National Nielsen summary for the week ending May 4:
- Households
Week ending 5/04 vs. same week year ago
CBS 8.0/13 8.0/13 n.c. NBC 7.7/13 9.7/16 -21% ABC 5.7/09 5.6/09 +2% FOX 5.9/10 4.7/08 +26%
Total Viewers (in millions):
Week ending 5/04 vs. same week year ago
CBS 11.80 12.10 -2% NBC 11.41 15.00 -24% ABC 8.66 8.34 +4% FOX 9.74 7.50 +30%
Adults 25-54
CBS 4.2/11 4.5/11 -7% NBC 5.0/13 6.8/17 -26% ABC 3.7/09 3.5/09 +6% FOX 4.3/11 3.4/09 +26%
Adults 18-49
CBS 3.3/10 3.6/10 -8% NBC 4.3/12 5.9/17 -27% ABC 3.3/09 3.0/08 +10% FOX 4.2/12 3.5/10 +20%
Adults 35-54
CBS 4.9/12 5.1/12 -4% NBC 5.2/13 6.9/17 -25% ABC 3.8/09 3.9/10 -3% FOX 3.9/10 3.2/08 +22%
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CBS Television...4
Television Season-to-Date:
(from 9/23/02)
Households (STD)
CBS 8.2/13 8.1/13 +1% NBC 7.7/13 8.8/15 -13% ABC 6.3/10 6.4/10 -2% FOX 6.0/10 5.7/09 +5%
Total Viewers (in millions): (STD)
CBS 12.50 12.23 +2% NBC 11.66 13.51 -14% ABC 10.04 9.71 +3% FOX 9.80 9.27 +6%
Adults 25-54 (STD)
CBS 4.7/11 4.7/11 n.c. NBC 5.1/12 6.0/14 -15% ABC 4.2/10 4.1/10 +2% FOX 4.2/10 4.1/10 +2%
Adults 18-49 (STD)
CBS 3.8/10 3.9/10 -3% NBC 4.5/12 5.2/14 -13% ABC 3.8/10 3.6/10 +6% FOX 4.2/11 4.0/11 +5%
Adults 35-54 (STD)
CBS 5.3/12 5.2/12 +2% NBC 5.3/12 6.3/15 -16% ABC 4.4/10 4.3/10 +2% FOX 4.1/09 4.0/09 +2%
EVENING NEWS:
Week ending 5/02 vs. same week year ago
CBS 5.2/11 5.6/12 -7% NBC 6.8/14 6.7/14 +1% ABC 6.5/14 6.7/14 -3%
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CBS Television...5
Total Viewers (in millions):
Week ending 5/02 vs. same week year ago
CBS 6.96 7.87 -12% NBC 9.40 9.41 n.c. ABC 8.89 9.47 -6%
EVENING NEWS Season-to-Date:
(from 9/23/02)
CBS 6.1/12 6.6/13 -8% NBC 7.8/15 7.8/15 n.c. ABC 7.3/14 7.5/15 -3%
Total Viewers (in millions): (STD)
CBS 8.56 9.21 -7% NBC 10.96 10.90 +1% ABC 10.30 10.43 -1%
Monday
? On Monday, CBS (10.1/16, 15.16m) was first in households for the 10th consecutive week and first in viewers, adults 25-54 (6.4/15) and adults 18-49 (5.3/14) for the fourth time in five weeks. CBS was also first in boomers (7.1/16), women 25-54 (7.7/17) and men 25-54 (5.0/13). Compared to the same night last year, CBS was up +16% in households, +23% in both adults 25-54 and adults 18-49, +27% in boomers, +28% in women 25-54 and +16% in men 25-54.
-- At 8:00 PM, THE KING OF QUEENS (7.9/13, 11.72m) was first in households, viewers, boomers (5.3/15) and women 25-54 (5.7/15) and second in adults 25-54 (4.8/14, -0.1 from NBC), men 25-54 (3.9/12) and adults 18-49 (4.0/12). Compared to the same night last year, KOQ was up +5% in households, +14% in both adults 25-54 and adults 18-49, +20% in boomers, +16% in women 25-54 and +11% in men 25-54.
-- At 8:30 PM, YES, DEAR (8.2/13, 12.42m) was first in households and women 25-54 (6.4/15, tie NBC) and second in viewers (12.42m), adults 25-54 (5.2/13), boomers (5.7/14, -0.1 behind NBC), men 25-54 (4.1/11) and adults 18-49 (4.4/12). YES, DEAR was up +9% in households, +13% in adults 25-54, +16% in both boomers and adults 18-49, +21% in women 25-54 and +8% in men 25-54 compared to the same night last year.
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CBS Television...6
-- EVERYBODY LOVES RAYMOND (9:00-9:31 PM) was first from 9:00-9:30 PM in households (11.9/18), viewers (17.93m), adults 25-54 (7.1/16), boomers (7.9/17), women 25-54 (8.8/19), men 25-54 (5.4/13) and adults 18-49 (5.9/15). Compared to the same night last year, RAYMOND was up +6% in households, +1% in adults 25-54, +3% in boomers, +9% in women 25-54 and even in adults 18-49. RAYMOND was the top rated and most watched program of the night, and second in adults 18-49 and adults 25-54.
-- STILL STANDING (9:31-10:00 PM) was first from 9:30-10:00 PM in households (9.6/14), viewers (14.41m), adults 25-54 (6.0/13), boomers (7.0/15), women 25-54 (7.3/15), second in men 25-54 (4.8/11, -0.1 behind NBC) and adults 18-49 (4.8/12, -0.2 behind NBC). Compared to the same night last year ("Becker"), STILL STANDING was up +2% in households, +7% in both adults 25-54 and adults 18-49, +13% in boomers, +14% in women 25-54 and +2% in men 25-54.
-- At 10:00 PM, CSI: MIAMI (11.6/19, 17.18m) was first in households, viewers, adults 25-54 (7.5/17), boomers (8.4/19), women 25-54 (9.0/20), men 25-54 (5.8/14) and adults 18-49 (6.3/16). Compared to the same night last year ("48 Hours Monday"), CSI: MIAMI was up +41% in households, +56% in adults 25-54, +62% in boomers, +58% in both women 25-54 and adults 18-49 and +45% in men 25-54. CSI: MIAMI was the night's #2 rated and second most watched program and the night's top program in adults 18-49 and adults 25-54. CSI: MIAMI (17.18m) attracted more viewers than NBC (10.21m) and ABC (6.87m) combined at 10:00 PM.
Tuesday
? On Tuesday, CBS (9.0/14, 12.94m) was a solid second in households, viewers, boomers (4.9/12) and women 25-54 (5.0/11). [NOTE: Comparisons to the same night last year, when the Network presented Part 2 of a mini-series, are not applicable.] At 8:00 PM, JAG (9.1/14, 13.63m) was second in households, viewers, adults 25-54 (3.8/10), boomers (4.6/12) and men 25-54 (3.5/10). At 9:00 PM, THE GUARDIAN (8.4/13, 12.05m) was first in households and viewers. At 10:00 PM, JUDGING AMY (9.5/15, 13.15m) won its time period in households, viewers and women 25-54 (6.6/15) and was second in adults 25-54 (4.7/11) and boomers (5.7/13).
Thursday
? On Thursday, CBS (11.9/19, 18.70m) was first in viewers, boomers (9.0/21) and men 25-54 (7.0/18), second in households (-0.2 behind NBC), adults 25-54 (8.3/20), women 25-54 (9.5/22) and adults 18-49 (6.8/19). [Note: Because of delays due to an Presidential address, comparisons to the same night last year are not applicable.]
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CBS Television...7
-- At 8:00 PM, SURVIVOR: THE AMAZON (10.8/18, 17.65m) was first in boomers (8.2/21) and a strong second in households, viewers, adults 25-54 (7.8/21), women 25-54 (9.0/23), men 25-54 (6.5/18), adults 18-49 (6.5/19) and adults 18-34 (5.0/16). SURVIVOR: THE AMAZON grew significantly at 8:30 PM, up +15% in households (11.5/19 from 10.0/17), +22% in both adults 18-34 (5.5/17 from 4.5/14) and adults 18-49 (7.1/20 from 5.8/18), +17% in adults 25-54 (8.4/21 from 7.2/20) and added +2.64 million viewers (18.97m from 16.33m).
-- CSI: CRIME SCENE INVESTIGATION (9:27-10:27 PM) posted a 14.6/22 with 22.67m viewers, 10.2/23 in adults 25-54, 11.3/25 in boomers, 11.7/25 in women 25-54, 8.7/21 in men 25-54 and 8.4/21 in adults 18-49. From 9:30-10:30 PM, CSI finished first in households, viewers and key demographics. CSI was the night's top rated program in households as well as the most watched program of the night.
-- WITHOUT A TRACE (10:27-11:27 PM) delivered an 8.7/15 in households, 12.64m viewers and 5.3/13 in adults 25-54, 6.1/15 in boomers, 6.2/15 in women 25-54, 4.5/12 in men 25-54 and 4.4/12 in adults 18-49. From 10:30-11:00 PM, WITHOUT A TRACE is second in households, viewers and key demographics. Compared to the same night last year (a first run 10:00 PM episode of " The Agency"), WITHOUT A TRACE was up +18% in households, +13% in adults 25-54, +11% in boomers, +24% in women 25-54, +22% in adults 18-49 and even in men 25-54.
Saturday
? CBS (5.2/10, 7.75m) won Saturday in viewers and was in a virtual tie in households (just -0.1 behind NBC). At 8:00 PM, THE PRICE IS RIGHT MILLION DOLLAR SPECTACULAR 4 (5.4/11, 8.18m) was first in households, viewers and women 25-54 (2.5/08), and second in key demographics. Compared to the same night last year ("Touched by an Angel"), THE PRICE IS RIGHT was up +8% in households, +10% in adults 25-54 and +29% in adults 18-49. At 9:00 PM, THE DISTRICT (5.8/11, 8.51m) was first in households and viewers -- and compared to the same night last year (a special episode of "Touched by an Angel") was up +9% in households.
Sunday
? On Sunday, CBS (8.5/14, 12.65m) was first in households, viewers and boomers (5.1/12) and second in women 25-54 (5.0/12). Compared to the same night last year, CBS was up +27% in adults 25-54, +24% in boomers, +11% in women 25-54 and +35% in adults 18-49 and even in households.
-- At 7:00 PM, 60 MINUTES (8.2/15, 11.88m) was first in households, viewers, boomers (3.7/11) and women 25-54 (3.0/09) and second in adults 25-54 (3.0/09, -0.1 behind ABC) and men 25-54 (3.0/09).
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CBS Television...8
-- From 8:00-11:00 PM, the CBS SUNDAY MOVIE, "Lucy" (8.6/14, 12.91m) was first in households and viewers and second in boomers (5.6/12, -0.1 behind NBC) and women 25-54 (5.7/13). Compared to the time period last year, "Lucy" was up +2% in households, +35% in adults 25-54, +33% in boomers, +16% in women 25-54 and +40% in adults 18-49.
Following are the Top 25 programs of the week (in viewers):
Persons 2+ (000) Rtg/Sh 1. CSI: CRIME SCENE CBS 22668 14.6/22 #1 INVESTIGATION 2. American Idol-Tuesday FOX 20366 12.4/20 #4 3. American Idol-Wednesday FOX 20159 11.8/19 #7 4. ER NBC 19549 13.1/22 #2 5. Friends NBC 19030 12.8/21 #3 6. Law And Order NBC 18093 12.1/20 #5 7. EVERYBODY LOVES CBS 17925 11.9/18 #6 RAYMOND 8. SURVIVOR: AMAZON CBS 17650 10.8/18 #11 9. CSI: MIAMI CBS 17182 11.6/19 #8 10. Friends 5/1 R/S NBC 17179 11.6/18 #8 11. Will & Grace NBC 17145 11.2/17 #10 12. Law And Order: Crim Intent R NBC 14460 9.8/16 #12 13. STILL STANDING CBS 14412 9.6/14 #13 14. Law And Order: Crim Intent NBC 14292 9.6/15 #13 15. Law And Order: SVU NBC 13966 9.5/17 #15 16. Bernie Mac FOX 13773 7.9/12 #26 17. JAG CBS 13628 9.1/14 #17 18. The Bachelor ABC 13280 8.7/13 #19 19. West Wing NBC 13178 8.8/13 #18 20. JUDGING AMY CBS 13146 9.5/15 #15 21. CBS SUNDAY MOVIE, "Lucy" CBS 12910 8.6/14 #21 22. Third Watch NBC 12764 8.4/12 #22 23. WITHOUT A TRACE CBS 12643 8.7/15 #19 24. Simpsons SP R/S FOX 12455 6.7/11 #35 25. YES, DEAR CBS 12418 8.2/13 #24
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Press Contacts: Michael G. Silver 212/975-3161 mgsilver@cbs.com Ed Harrison 323/575-4254 ed.harrison@tvc.cbs.com