March 31, 2005

CBS'S "THE LATE LATE SHOW with CRAIG FERGUSON" DELIVERS THE MOST WATCHED FIRST QUARTER IN "LATE LATE SHOW" HISTORY

"Late Late Show" In Most Competitive Position During a First Quarter in Viewers To "Late Night With Conan O'Brien" Since 1996

"Late Show with David Letterman" In Closest Competitive Position to "The Tonight Show" In Viewers and Adults 25-54 In a First Quarter Since 1996

CBS's THE LATE LATE SHOW with CRAIG FERGUSON delivered the largest first quarter audience in the franchise's history (with any host) while LATE SHOW with DAVID LETTERMAN finished the quarter in its closest competitive position to "The Tonight Show" in viewers and adults 25-54 since 1996, according to Nielsen ratings for the first quarter (Dec. 26, 2004-March 25, 2005).

In 1st Quarter 2005, THE LATE LATE SHOW with CRAIG FERGUSON posted a 1.5/06 with 1.89m viewers. This is the most watched 1st Quarter for LATE LATE SHOW with any host ever and posted the best household rating since 1st Quarter 1996. LATE LATE SHOW is in its closest competitive position with "Late Night With Conan O'Brien" in a 1st Quarter since 2003 in households and 1996 in viewers.

In 1st Quarter 2005, LATE SHOW with DAVID LETTERMAN averaged a 3.4/09 in households, 4.62 million viewers, 1.2/05 in adults 18-34, 1.6/07 in adults 18-49 and 1.9/08 in adults 25-54.

In 1st Quarter 2005, LATE SHOW is in its closest competitive position in a 1st Quarter with "The Tonight Show" in households, viewers and adults 25-54 since 1996 and in adults 18-34 and adults 18-49 since 2002. ?
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Press Contact: Ed Harrison 323/575-4254 ed.harrison@tvc.cbs.com