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"THE 61ST PRIMETIME EMMY AWARDS," THE PREMIERE OF "SURVIVOR: SAMOA" AND THE FINALE OF "BIG BROTHER" LEAD CBS IN FINAL WEEK OF TELEVISION YEAR
The Emmys Up +9% in Viewers, Adults 18-34 and Adults 25-54; +11% in Adults 18-49 Versus Last Year
"Survivor: Samoa" Wins its Time Period in all Key Measures
"Big Brother 11" Concludes with Across-the-Board Increases Compared to Last Summer's Finale
The 61ST PRIMETIME EMMY AWARDS, the premiere of SURVIVOR: SAMOA and the finale of BIG BROTHER 11 led CBS to second place finishes in viewers, adults 18-49 and adults 25-54 in the week ending Sept.20, the final week of the 2008-2009 television year.
For the week in viewers: CBS (8.25m), NBC (11.63m), FOX (5.31m) and ABC (4.42m). Since Memorial Day, CBS is first in viewers (6.79m and the only network up compared to last summer, +3%), ahead of NBC (6.24m), FOX (5.22m) and ABC (4.67m).
For the week in key demographics, CBS was second in adults 25-54 (3.0/08) and adults 18-49 (2.4/07). Compared to the same week last year (which did not including the first SURVIVOR episode or the EMMY AWARDS), CBS was up +2% in households, +5% in viewers, +11% in adults 25-54 and +14% in adults 18-49.
For the week in households: CBS (5.3/09), NBC (7.3/12), FOX (3.3/06) and ABC (2.9/05). Since Memorial Day, CBS is first (4.5/08), ahead of NBC (4.0/07), FOX (3.2/06) and ABC (3.0/05).
CBS's Weekly Highlights:
61st ANNUAL EMMY AWARDS (S) (8:00-11:05PM) was second in households (8.7/14), viewers (13.47m), adults 25-54 (4.9/11), adults 18-49 (4.2/11) and adults 18-34 (3.5/10) - only behind NBC's coverage of the New York Giants at the Dallas Cowboys at the new Cowboys Stadium. Compared to last year's ceremony (on ABC), THE EMMY AWARDS was up +6% in households (from 8.2/13) +9% in both adults 25-54 (from 4.5/10) and adults 18-34 (from 3.2/08), +11% in adults 18-49 (from 3.8/09) and added +1.13m viewers (from 12.34m, +9%).
This was THE EMMY AWARDS best delivery in households and viewers since 2006 (when it did not air against football), in key demos since 2007.
BIG BROTHER 11 TUESDAY (9:01-11:00PM) was second in households (4.8/08), viewers (7.78m), adults 25-54 (3.4/08), adults 18-49 (2.8/08) and adults 18-34 (2.4/07). Compared to the one-hour BIG BROTHER 10 finale on the same night last year, BIG BROTHER 11 TUESDAY was up +6% in adults 25-54 (from 3.2/07), +4% in adults 18-49 (from 2.7/07), +14% in adults 18-34 (from 2.1/06) and added +200,000 viewers (from 7.58m, +3%). This matches BIG BROTHER 11's best delivery on any night in both adults 25-54 and adults 18-34, is the second best delivery in adults 18-49.
-- Over 57.7 million viewers watched all or part of CBS's BIG BROTHER 11 this summer.
-- From 10:30-11:00PM, BIG BROTHER 11 TUESDAY finished ahead of NBC's "The Jay Leno Show" in first place among adults 18-34 (2.5/08 vs. 2.4/08, +4%) and tied for first in adults 18-49 (3.0/09, each).
-- Compared to last summer's edition, BIG BROTHER 11 was up +7% in viewers (7.19m from 6.72m), +5% in adults 18-34 (2.0/07 from 1/9/06). +3% in adults 25-54 (3.1/08 from 3.0/08) and even in adults 18-49 (2.5/08).
SURVIVOR SAMOA SPECIAL (S) (8:00-8:59PM) was first in households (6.8/11), viewers (11.66m), adults 25-54 (4.6/13), adults 18-49 (3.6/11) and adults 18-34 (2.4/08).
CBS top programs of the week: #6 61st ANNUAL EMMY AWARDS (S) (an average of 13.47m viewers), #9 60 MINUTES (R) (13.12m), #10 NCIS (R) (12.44m), #11 SURVIVOR: SAMOA SPECIAL (S) (11.66m), #15 THE MENTALIST (R) (9.07m), #17 CSI: CRIME SCENE INVESTIGATION (R) (8.80m), #21 BIG BROTHER 11 TUESDAY (7.78m), #22 CSI: NY (R) (7.76m), #26 CRIMINAL MINDS (R) (6.72m), #29 THE BIG BANG THEORY (6.64m) and #30 TWO AND A HALF MEN (R) (6.62m).
Prime averages are based on the following hours of rated broadcasts in Week #52:
CBS - 22 hours
NBC - 21.5 hours
ABC - 22 hours
FOX - 15 hours
NATIONAL NIELSEN SUMMARY - PRIMETIME
Week #52 of 2008-09 Season (ending: 09/20/09)
2008-09 2007-08
HOUSEHOLDS
Rtg Sh Rtg Sh Chg
CBS 5.3 9 5.2 9 +2%
NBC 7.3 12 5.3 9 +38%
ABC 2.9 5 3.9 7 -26%
FOX 3.3 6 4.4 7 -25%
VIEWERS
(000) (000) Chg
CBS 8,250 7,842 +5%
NBC 11,634 8,316 +40%
ABC 4,415 5,907 -25%
FOX 5,313 7,072 -25%
A25-54
Rtg Sh Rtg Sh Chg
CBS 3.0 8 2.7 7 +11%
NBC 4.3 12 3.3 9 +30%
ABC 1.7 4 2.2 6 -23%
FOX 2.2 6 2.9 8 -24%
A18-49
Rtg Sh Rtg Sh Chg
CBS 2.4 7 2.1 6 +14%
NBC 3.7 11 2.9 8 +28%
ABC 1.4 4 1.9 5 -26%
FOX 2.0 6 2.7 8 -26%
A18-34
Rtg Sh Rtg Sh Chg
CBS 1.7 6 1.3 4 +31%
NBC 2.9 10 2.3 7 +26%
ABC 1.1 4 1.5 5 -27%
FOX 1.9 6 2.4 8 -21%
NATIONAL NIELSEN SUMMARY - PRIMETIME
SUMMER-TO-DATE RATINGS REPORT (05/25/09-09/20/09)
2008-09 2007-08
HOUSEHOLDS
Rtg Sh Rtg Sh Chg
CBS 4.5 8 4.4 8 +2%
NBC 4.0 7 5.8 10 -31%
ABC 3.0 5 3.3 6 -9%
FOX 3.2 6 3.7 7 -14%
VIEWERS
(000) (000) Chg
CBS 6,788 6,571 +3%
NBC 6,236 9,442 -34%
ABC 4,665 5,034 -7%
FOX 5,218 5,919 -12%
A25-54
Rtg Sh Rtg Sh Chg
CBS 2.2 6 2.2 6 n.c.
NBC 2.2 6 3.5 10 -37%
ABC 1.7 5 2.0 5 -15%
FOX 2.1 6 2.4 7 -13%
A18-49
Rtg Sh Rtg Sh Chg
CBS 1.6 5 1.7 5 -6%
NBC 1.8 6 3.0 9 -40%
ABC 1.5 5 1.7 5 -12%
FOX 1.9 6 2.2 7 -14%
A18-34
Rtg Sh Rtg Sh Chg
CBS 1.0 4 1.1 4 -9%
NBC 1.4 5 2.4 8 -42%
ABC 1.2 4 1.4 5 -14%
FOX 1.8 7 2.1 7 -14%
National Nielsen Rank for Demographic: PER2+ for 9/14/2009 - 9/20/200
Persons 2+ (000)
1. NBC Sunday Night Football Giants vs Cowboys NBC 24817
2. Sunday Night NFL Pre-Kick NBC 18910
3. Jay Leno Show-Monday (P) NBC 18418
4. America Got Talent-Wednesday 9PM NBC 15788
5. America Got Talent 9/14 (S) NBC 13902
6. 61ST ANNUAL EMMY AWARDS (S) CBS 13471
7. Jay Leno Show-Wednesday (P) NBC 13363
8. Football Night America Part 3 NBC 13362
9. 60 MINUTES (R) CBS 13122
10. NCIS (R) CBS 12435
11. SURVIVOR: SAMOA - SPECIAL (S) CBS 11664
12. Jay Leno Show-Tuesday (P) NBC 11085
13. Bones (P) FOX 10363
14. Biggest Loser 8 (P) NBC 9900
15. THE MENTALIST (R) CBS 9069
16. Jay Leno Show-Thursday (P) NBC 8823
17. CSI (R) CBS 8800
18. Office (P) NBC 8211
19. Community (P) NBC 7887
20. Fringe (P) FOX 7817
National Nielsen Rank for Demographic: A25-54 for 9/14/2009 - 9/20/2009
Adults 25-54 Rating
1. NBC Sunday Night Football Giants vs Cowboys NBC 10.6
2. Sunday Night NFL Pre-Kick NBC 8.0
3. Jay Leno Show-Monday (P) NBC 6.4
4. Football Night America Part 3 NBC 5.4
5. 61ST ANNUAL EMMY AWARDS (S) CBS 4.9
6. America Got Talent-Wednesday 9PM NBC 4.7
7. SURVIVOR: SAMOA - SPECIAL (S) CBS 4.6
8. Jay Leno Show-Wednesday (P) NBC 4.4
8. Biggest Loser 8 (P) NBC 4.4
10. America Got Talent 9/14 (S) NBC 4.3
11. Jay Leno Show-Tuesday (P) NBC 4.2
12. 60 MINUTES (R) CBS 4.1
13. Office (P) NBC 4.0
14. Bones (P) FOX 3.8
14. Community (P) NBC 3.8
16. Fringe (P) FOX 3.6
17. NCIS (R) CBS 3.4
17. BIG BROTHER 11-TUESDAY CBS 3.4
19. Jay Leno Show-Thursday (P) NBC 3.3
20. Glee FOX 3.0
20. Football Night America Part 2 NBC 3.0
National Nielsen Rank for Demographic: A18-49 for 9/14/2009 - 9/20/2009
Adults 18-49 Rating
1. NBC Sunday Night Football Giants vs Cowboys NBC 9.8
2. Sunday Night NFL Pre-Kick NBC 7.2
3. Jay Leno Show-Monday (P) NBC 5.3
4. Football Night America Part 3 NBC 4.9
5. 61ST ANNUAL EMMY AWARDS (S) CBS 4.2
6. Office (P) NBC 4.1
7. Biggest Loser 8 (P) NBC 3.8
7. Community (P) NBC 3.8
9. SURVIVOR: SAMOA - SPECIAL (S) CBS 3.6
10. Jay Leno Show-Wednesday (P) NBC 3.5
10. America Got Talent-Wednesday 9PM NBC 3.5
12. Jay Leno Show-Tuesday (P) NBC 3.4
13. 60 MINUTES (R) CBS 3.3
13. America Got Talent 9/14 (S) NBC 3.3
15. Glee FOX 3.2
16. Bones (P) FOX 3.1
17. Fringe (P) FOX 3.0
18. BIG BROTHER 11-TUESDAY CBS 2.8
19. Jay Leno Show-Thursday (P) NBC 2.7
19. Football Night America Part 2 NBC 2.7
19. Family Guy (R) FOX 2.7
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Press Contacts:
Ed Harrison 818-655-1584 ed.harrison@cbs.com
Kabi Jorgensen 212-975-4305 kabi.jorgensen@cbs.com
