Release
CBS HAS THE WEEK'S TOP FOUR SCRIPTED PROGRAMS
"NCIS" Ranks No. 6 in Viewers and Retains All of its
Pre-"Idol" Season Audience
Parts Two and Three of "Comanche Moon" Win Its Time Period in Viewers; An Estimated 35.4 Million Viewers Watched All Or Part of the Mini-Series
CBS's Friday Dramas Win Every Half Hour in Viewers and Key Demos
CBS had the week's four most-watched scripted programs - NCIS, CSI: MIAMI, CSI and WITHOUT A TRACE - while parts two and three of the COMANCHE MOON mini-series won its respective time periods in viewers, according to Nielsen live plus same day ratings for the week ending Jan. 20, week 17 of the 2007-2008 television season.
Nielsen estimates that 35.4 million viewers watched all or part of COMANCHE MOON.
For the week in viewers, CBS (9.73m) trailed FOX (24.29m) but was ahead of NBC (7.76m) and ABC (6.21m). Season-to-date in viewers, CBS (11.48m) is ahead of ABC (9.91m), FOX (9.67m) and NBC (8.83m).
For the week in key demographics, CBS was second in adults 25-54 (3.2/07) and averaged a 2.4/06 in adults 18-49. Season-to-date, CBS is first in adults 25-54 (4.2/10) and tied for second in adults 18-49 (3.3/09, with both NBC and ABC).
For the week in households, CBS (6.3/10) was -53% behind FOX (13.4/21) and +24% ahead of NBC (5.1/08) and +54% in ABC (4.1/07). Season-to-date in households, CBS is first (7.3/12), +14% ahead of ABC (6.4/10), +24% ahead of FOX (5.9/09) and +30% ahead of NBC (5.6/09).
CBS's Weekly Highlights:
NCIS was second behind the premiere of "American Idol" in households (9.9/15), viewers (15.82m), adults 25-54 (4.3/10) and adults 18-49 (3.0/07). Compared to the live plus same day season average of NCIS, this broadcast was even in viewers (from 15.80m) and retained 99% of the program's household delivery (from 10.0/16), 90% of adults 25-54 (from 4.8/12) and 88% of adults 18-49 (from 3.4/09).
COMANCHE MOON Part 2 of 3 (S) finished first in households (8.0/12), viewers (12.56m), second in adults 25-54 (3.4/08) and adults 18-49 (2.4/06) from 9:00-11:00 PM.
COMANCHE MOON Part 3 of 3 (S) was first in households (7.5/12), viewers (12.13m), second in adults 25-54 (3.4/08) and adults 18-49 (2.4/08) from 9:00-11:00 PM. Nielsen Media Research reports that 35.4m viewers watched all or part of COMANCHE MOON.
CSI: CRIME SCENE INVESTIGATION (R) was first in households (9.1/14), viewers (14.15m), second in adults 25-54 (4.6/11) and adults 18-49 (3.5/09).
WITHOUT A TRACE was first in households (8.8/15), viewers (13.29m), adults 25-54 (4.4/11) and tied for first in adults 18-49 (3.4/09, with NBC).
-- Friday, CBS was first in households (5.9/10), viewers (9.39m), adults 25-54 (3.5/09) and adults 18-49 (2.6/08). CBS finished first in households, viewers, adults 18-49 and adults 25-54 in every half-hour Friday night for the second consecutive week. CBS has finished first this season every Friday with their first-run regularly scheduled line-up in households, viewers and adults 25-54, first in adults 18-49 with the network's first-run regularly scheduled lineup 11 Fridays out of 12 this season.
GHOST WHISPERER won its time slot in households (6.2/11), viewers (9.91m), adults 25-54 (3.6/10) and adults 18-49 (2.7/08). First-run episodes of GHOST WHISPERER won their time slots every week this season in adults 25-54 and adults 18-49.
MOONLIGHT was first in households (5.1/08), viewers (8.17m), adults 25-54 (3.2/08) and adults 18-49 (2.4/07). This is MOONLIGHT's best delivery in both adults 18-49 and adults 25-54 since November 16, 2007. First-run episodes of MOONLIGHT have placed first in adults 25-54 for the 11 times in 12 broadcasts and first in adults 18-49 the 10 times in 12 broadcasts.
NUMB3RS was first in households (6.4/11), viewers (10.08m), adults 25-54 (3.5/09) and adults 18-49 (2.6/08). This is NUMB3RS's best delivery in viewers, adults 25-54 and adults 18-49 since November 23, 2007 and in households since November 16, 2007. First-run episodes of NUMB3RS have been first in households and adults 25-54 every airing this season, first in viewers for the last 11 broadcasts and first in adults 18-49 11 times in 12 first-run broadcasts.
CBS top programs of the week: #6 NCIS (an average of 15.82m viewers), #8 CSI: MIAMI (14.80m), #9 CSI: CRIME SCENE INVESTIGATION (R) (14.15m), #10 WITHOUT A TRACE (13.29m), #11 COMANCHE MOON Part 2 of 3 (S) (12.56m), #13 COMANCHE MOON Part 3 of 3 (S) (12.13m), #17 TWO AND A HALF MEN (R) (11.51m), #22 NUMB3RS (10.08m), #23 GHOST WHISPERER (9.91m), #24 THE AMAZING RACE 12 (9.75m) and #28 WITHOUT A TRACE 8PM SPECIAL (R) (S) (8.93m).
Prime averages are based on the following hours of rated broadcasts in Week #17:
CBS: 22 hours
NBC: 22 hours
ABC: 22 hours
FOX: 15 hours and 51 minutes
NATIONAL NIELSEN SUMMARY - PRIMETIME
Week #17 of 2007-08 Season (ending: 1/20/07)
2007-08 2006-07
HOUSEHOLDS
Rtg Sh Rtg Sh Chg
CBS 6.3 10 10.0 16 -37%
NBC 5.1 8 6.1 9 -16%
ABC 4.1 7 5.7 9 -28%
FOX 13.4 21 8.7 13 +54%
VIEWERS
(000) (000) Chg
CBS 9,732 16,510 -41%
NBC 7,757 9,279 -16%
ABC 6,209 8,772 -29%
FOX 24,290 15,204 +60%
A25-54
Rtg Sh Rtg Sh Chg
CBS 3.2 7 6.5 15 -51%
NBC 3.0 7 3.6 8 -17%
ABC 2.4 6 3.6 8 -33%
FOX 10.2 23 6.6 15 +55%
A18-49
Rtg Sh Rtg Sh Chg
CBS 2.4 6 5.4 14 -56%
NBC 2.6 7 3.0 8 -13%
ABC 2.0 5 3.1 8 -35%
FOX 9.5 24 6.3 15 +51%
A18-34
Rtg Sh Rtg Sh Chg
CBS 1.4 4 4.3 12 -67%
NBC 2.1 6 2.3 7 -9%
ABC 1.6 5 2.5 7 -36%
FOX 8.4 23 5.8 16 +45%
NATIONAL NIELSEN SUMMARY - PRIMETIME
SEASON-TO-DATE RATINGS REPORT (09/24/07-1/20/08)
2007-08 2006-07
HOUSEHOLDS
Rtg Sh Rtg Sh Chg
CBS 7.3 12 8.0 13 -9%
NBC 5.6 9 6.4 10 -13%
ABC 6.4 10 6.6 11 -3%
FOX 5.9 9 5.6 9 +5%
VIEWERS
(000) (000) Chg
CBS 11,477 12,579 -9%
NBC 8,828 9,941 -11%
ABC 9,906 10,224 -3%
FOX 9,673 8,883 +9%
A25-54
Rtg Sh Rtg Sh Chg
CBS 4.2 10 4.8 12 -13%
NBC 3.7 9 4.1 10 -10%
ABC 3.8 9 4.2 10 -10%
FOX 3.9 10 3.6 9 +8%
A18-49
Rtg Sh Rtg Sh Chg
CBS 3.3 9 3.8 10 -13%
NBC 3.3 9 3.6 10 -8%
ABC 3.3 9 3.6 10 -8%
FOX 3.6 10 3.3 9 +9%
A18-34
Rtg Sh Rtg Sh Chg
CBS 2.2 7 2.6 8 -15%
NBC 2.8 8 2.9 9 -3%
ABC 2.6 8 2.9 9 -10%
FOX 3.3 10 3.1 10 +6%
National Nielsen Rank for Demographic: PER2+ for 1/14/2008 - 1/20/2008
Persons 2+ (000)
1. FOX NFC Championship Giants vs. Packers (S) FOX 53937
2. FOX NFC Championship-Post Gun (S) FOX 40640
3. American Idol-Tuesday (P) FOX 33415
4. American Idol-Wednesday (P) FOX 30437
5. FOX NFC Championship-Post Game (S) FOX 23096
6. NCIS CBS 15822
7. Deal or No Deal-Monday NBC 15080
8. CSI: MIAMI CBS 14799
9. CSI (R) CBS 14147
10. WITHOUT A TRACE CBS 13294
11. COMANCHE MOON 2 (S) CBS 12564
12. Law and Order: SVU NBC 12205
13. COMANCHE MOON 3 (S) CBS 12133
14. Deal or No Deal-Wednesday NBC 11807
15. Law and Order NBC 11593
16. Are You Smarter Than a 5th Grader FOX 11576
17. TWO AND A HALF MEN (R) CBS 11510
18. American Gladiators NBC 10610
19. Extreme Makeover: Home Edition ABC 10497
20. Dance War: Bruno vs. Carrieann ABC 10495
National Nielsen Rank for Demographic: A2554 for 1/14/2008 - 1/20/2008
Adults 25-54
1. FOX NFC Championship Giants vs. Packers (S) FOX 22.3
2. FOX NFC Championship-Post Gun (S) FOX 17.2
3. American Idol-Tuesday (P) FOX 14.3
4. American Idol-Wednesday (P) FOX 13.4
5. FOX NFC Championship-Post Game (S) FOX 9.9
6. CSI: MIAMI CBS 5.4
6. Deal or No Deal-Monday NBC 5.4
8. Law and Order: SVU NBC 5.2
9. TWO AND A HALF MEN (R) CBS 4.8
9. Terminator: Sarah Conner Chronicles (P) FOX 4.8
11. Apprentice 7 NBC 4.7
12. CSI (R) CBS 4.6
13. American Gladiators NBC 4.5
13. Law and Order NBC 4.5
15. WITHOUT A TRACE CBS 4.4
16. NCIS CBS 4.3
16. Extreme Makeover: Home Edition ABC 4.3
18. Are You Smarter Than a 5th Grader FOX 4.2
18. E.R. NBC 4.2
20. Medium NBC 4.0
National Nielsen Rank for Demographic: A1849 for 1/14/2008 - 1/20/2008
Adults 18-49
1. FOX NFC Championship Giants vs. Packers (S) FOX 20.6
2. FOX NFC Championship-Post Gun (S) FOX 16.7
3. American Idol-Tuesday (P) FOX 13.8
4. American Idol-Wednesday (P) FOX 12.6
5. FOX NFC Championship-Post Game (S) FOX 9.4
6. Deal or No Deal-Monday NBC 5.0
7. Law and Order: SVU NBC 4.6
7. American Gladiators NBC 4.6
9. CSI: MIAMI CBS 4.3
10. Terminator: Sarah Conner Chronicles (P) FOX 4.2
11. Apprentice 7 NBC 4.0
12. TWO AND A HALF MEN (R) CBS 3.8
12. Extreme Makeover: Home Edition ABC 3.8
14. Are You Smarter Than a 5th Grader FOX 3.7
15. Law and Order NBC 3.6
16. CSI (R) CBS 3.5
17. E.R. NBC 3.4
17. Don't Forget the Lyrics FOX 3.4
17. WITHOUT A TRACE CBS 3.4
20. Prison Break (P) FOX 3.3
20. Medium NBC 3.3
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Press Contacts: Ed Harrison 323/575-4254 ed.harrison@tvc.cbs.com
Jeremy Murphy 212/975-4577 jeremy.murphy@cbs.com
