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SWEET 16!
January 18, 2006
SWEET 16!
CBS Places First in Viewers For The 16th Time in 17 Weeks
CBS Is Also First in Adults 18-49 and Adults 25-54 as the Network Posts Its Second Best Week of the Season in Viewers and Key Demos
"Criminal Minds" Is the Week's Most Watched New Program, Finishing In Its Most Competitive Position to a First-Run Episode of "Lost"
CBS's Coverage of the AFC Divisional Playoff (New England vs. Denver) Is The Week's Number One Program in Viewers and Key Demos, Leading CBS Its Best Saturday Deliveries Since January 2002
CBS placed first in viewers for the 16th time in 17 weeks and also placed first in adults 18-49 and adults 25-54 with its second highest ratings of the season in both key demographics, in the week ending Jan. 15, week 17 of the 2005-2006 television season.
For the week in viewers, CBS (14.88m) led ABC (11.72m), FOX (10.25m) and NBC (9.15m). Season-to-date, CBS (13.06m) leads, followed by ABC (10.95m), NBC (9.09m) and FOX (7.93m).?
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For the week in households, CBS (9.5/15)?was +27% ahead of ABC (7.5/12), +48% ahead of FOX (6.4/10) and +58% ahead of NBC (6.0/09). Season-to-date, CBS is first in households (8.4/14), outpacing ABC by +20% (7.0/11), NBC by +40% (6.0/10) and FOX by +68% (5.0/08).
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For the week in key demographics, CBS was first in both adults 25-54 (5.6/13) and adults 18-49 (4.5/12).? This is CBS's second best adults 18-49 weekly delivery this season (-0.1 behind the week ending 11/20/04) and matches the second best weekly delivery in adults 25-54 (with the week ending 11/13/04 and -0.1 behind the week ending 11/20/04).? Season-to-date, CBS is first in adults 25-54 (5.0/12) and tied for first in adults 18-49 (4.0/11).???
CBS was first in adults 25-54 for the fifth time in six weeks and first in adults 18-49.? CBS has won 13 of the last 15 weeks in adults 25-54 and 10 of the last 15 in adults 18-49
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? TWO AND A HALF MEN won its time period in households (10.8/16), viewers (17.80m), adults 25-54 (7.3/16), adults 18-49 (5.9/14) and adults 18-34 (3.7/10).? This is the best delivery this season in adults 18-49 and adults 25-54, second best viewer performance.
? THE KING OF QUEENS won its time period in households (7.9/12), viewers (12.11m), adults 18-49 (4.1/11) and adults 25-54 (4.9/12).??? This is the second best delivery this season of a first run THE KING OF QUEENS in viewers, adults 18-34 (3.1/10), adults 18-49 and adults 25-54. ?
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? HOW I MET YOUR MOTHER was second in households (7.5/11), viewers (11.49m), adults 25-54 (5.0/11) and adults 18-49 (4.2/11).? This is the second best first run delivery of HOW I MET YOUR MOTHER in viewers, adults 18-34 (3.3/10), adults 18-49 and adults 25-54.
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? OUT OF PRACTICE was first in households (9.1/13), viewers (13.74m), adults 25-54 (5.9/13) and adults 18-49 (4.7/11). ?This is the second best delivery ever for a first run episode of OUT OF PRACTICE in viewers, adults 18-49 and adults 25-54. OUT OF PRACTICE was the night's Number three program in households, viewers, adults 18-49 and adults 25-54, behind CSI: MIAMI and TWO AND A HALF MEN.
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? CSI: MIAMI won its time period in households (13.0/21), viewers (20.15m), adults 25-54 (8.3/19), adults 18-49 (6.6/17) and adults 18-34 (4.7/13). ???CSI: MIAMI beat NBC and ABC combined in viewers (vs. 17.63m, +14%) and adults 25-54 (vs. 8.0/19, +4%).? CSI: MIAMI was the night's Number One program in households, viewers, adults 18-34, adults 18-49 and adults 25-54.
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? CRIMINAL MINDS was second in households (10.3/15), viewers (15.92m), adults 25-54 (6.2/13) and adults 18-49 (4.8/11).? This matches the best ever first run delivery of a Wednesday CRIMINAL MINDS in adults 18-49 and adults 25-54, the second best households and viewer delivery.? This episode also finishes in the closest competitive position with a first run episode of "Lost" in households, viewers, adults 18-49 and adults 25-54.?
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? CBS, with AFC DIVISIONAL PLAYOFFS SATURDAY "New England Patriots vs. Denver Broncos" (S), was first in households, viewers and key men and adult demographics in primetime Saturday night.? From 8:00-11:00pm, CBS posted the network's best Saturday primetime ratings in households, viewers and key demos since January 19, 2002, with the AFC DIVISIONAL PLAYOFFS SATURDAY ("Oakland Raiders vs. New England Patriots").???
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? The AFC DIVISIONAL PLAYOFFS SATURDAY scored a 16.1/28 in households with 26.25m viewers, 11.3/28 in adults 25-54, 9.8/27 in adults 18-49, 7.6/26 in adults 18-34, 14.9/27 in men 25-54, 12.8/35 in men 18-49 and 9.8/34 in men 18-34 from 8:16-11:34 PM.? The prime portion of the CBS NFL TODAY SATURDAY DIVISIONAL PLAYOFFS (S) scored an 11.3/20 with 18.34m viewers, 7.7/22 in adults 25-54, 10.2/29 in men 25-54, 6.7/21 in adults 18-49, 8.8/28 in men 18-49, 5.5/21 in adults 18-34 and 7.3/28 in men 18-34.
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CBS top programs of the week: ?#1 AFC DIVISIONAL PLAYOFF GAME SATURDAY "New England Patriots at Denver Broncos" (S) (an average of 26.25m viewers), #4 CSI MIAMI (20.15m), #6 CSI: CRIME SCENE INVESTIGATION (R) (17.79m), #8 TWO AND A HALF MEN (17.20m), #9 NCIS (17.19m), #11 CRIMINAL MINDS (15.92m), #17 COLD CASE (14.61m), #18 WITHOUT A TRACE (R) (14.23m), #19 CBS SUNDAY MOVIE "Jesse Stone: Night Passage" (13.95m), #20 OUT OF PRACTICE (13.74m), #23 CSI: NY (R) (13.18m), #24 NUMB3RS (12.98m), #28 THE KING OF QUEENS (12.11m) and #30 HOW I MET YOUR MOTHER (11.49m).?
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NATIONAL NIELSEN SUMMARY - PRIMETIME
Week #17 of 2005-06 Season (ending: 01/15/06)
2005-06 2004-05 HOUSEHOLDS
Rtg Sh Rtg Sh Chg
CBS 9.5 15 9.0 14 +6%
NBC 6.0 9 8.2 13 -27%
ABC 7.5 12 6.8 11 +10%
FOX 6.4 10 6.0 9 +7%
WB 2.3 4 1.9 3 +21%
UPN 2.0 3 2.3 4 -13%
VIEWERS
(000) (000) Chg
CBS 14,879 13,912 +7%
NBC 9,148 12,285 -26%
ABC 11,715 10,712 +9%
FOX 10,247 9,788 +5%
WB 3,470 2,745 +26%
UPN 2,889 3,470 -17%
A25-54 (30%)
Rtg Sh Rtg Sh Chg
CBS 5.6 13 5.3 12 +6%
NBC 3.9 9 5.3 12 -26%
ABC 4.9 11 4.6 11 +7%
FOX 4.7 11 4.4 10 +7%
WB 1.4 3 1.1 3 +27%
UPN 1.0 2 1.3 3 -23%
A18-49 (21%)
Rtg Sh Rtg Sh Chg
CBS 4.5 12 4.4 11 +2%
NBC 3.2 8 4.5 11 -29%
ABC 4.1 10 4.1 10 n.c.
FOX 4.2 11 4.1 11 +2%
WB 1.5 4 1.1 3 +36%
UPN 1.1 3 1.3 3 -15%
A18-34 (17%)
Rtg Sh Rtg Sh Chg
CBS 3.2 9 3.2 10 n.c.
NBC 2.6 8 3.7 11 -30%
ABC 3.2 9 3.3 10 -3%
FOX 3.7 11 3.8 11 -3%
WB 1.7 5 1.1 3 +55%
UPN 1.3 4 1.4 4 -7%
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NATIONAL NIELSEN SUMMARY - PRIMETIME
SEASON-TO-DATE RATINGS REPORT (09/19/05-01/15/06)
2005-06 2004-05 HOUSEHOLDS
Rtg Sh Rtg Sh Chg
CBS 8.4 14 8.4 14 n.c.
NBC 6.0 10 6.6 11 -9%
ABC 7.0 11 6.8 11 +3%
FOX 5.0 8 5.5 9 -9%
WB 2.2 3 2.3 4 -4%
UPN 2.3 4 2.4 4 -4%
VIEWERS
(000) (000) Chg
CBS 13,056 12,864 +1%
NBC 9,090 10,024 -9%
ABC 10,950 10,525 +4%
FOX 7,930 8,612 -8%
WB 3,272 3,487 -6%
UPN 3,431 3,470 -1%
A25-54 (30%)
Rtg Sh Rtg Sh Chg
CBS 5.0 12 4.9 12 +2%
NBC 3.8 9 4.3 10 -12%
ABC 4.7 11 4.5 11 +4%
FOX 3.3 8 3.6 9 -8%
WB 1.3 3 1.4 3 -7%
UPN 1.3 3 1.4 3 -7%
A18-49 (21%)
Rtg Sh Rtg Sh Chg
CBS 4.0 11 4.0 11 n.c.
NBC 3.1 8 3.7 10 -16%
ABC 4.0 11 3.9 11 +3%
FOX 3.1 8 3.4 9 -9%
WB 1.4 4 1.4 4 n.c.
UPN 1.4 4 1.4 4 n.c.
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A18-34 (17%)
Rtg Sh Rtg Sh Chg
CBS 2.8 9 2.9 9 -3%
NBC 2.5 8 3.2 10 -22%
ABC 3.2 10 3.2 10 n.c.
FOX 3.0 9 3.1 10 -3%
WB 1.4 4 1.5 5 -7%
UPN 1.6 5 1.4 4 +14%
Note: ( ) = "Percent of Ad Target" based on an Insight Express/Mediapost on-line survey conducted in Summer 2003. Sample consisted of over 1,000 Advertisers, Advertisers and Ad Agency execs directly involved in network television buying and planning processes.
National Nielsen Ratings: PRIMETIME - WEEKLY RANK for Demographic: PER2+ for 01/09/06 - 01/15/06
Persons 2+
1 AFC DIVISIONAL PLAYOFF-SATURDAYNe vs Denver (S) CBS 26,254
2 Desperate Housewives ABC 22,520
3 Lost ABC 20,557
4 CSI: MIAMI CBS 20,147
5 Grey's Anatomy ABC 18,974
6 CSI (R) CBS 17,786
7 Dancing with the Stars ABC 17,364
8 TWO AND A HALF MEN CBS 17,202
9 NCIS CBS 17,193
10 24 Preview-Special-1/15 8P (S) FOX 17,013
11 CRIMINAL MINDS CBS 15,916
12 Extreme Makeover: Home Edition ABC 15,565
13 24 Preview Special-1/15 9P (S) FOX 15,477
14 E.R. NBC 15,404
15 House FOX 14,826
16 Law and Order: SVU NBC 14,718
17 COLD CASE CBS 14,605
18 WITHOUT A TRACE (R) CBS 14,233
19 CBS SUNDAY MOVIE Jesse Stone: Night Passage CBS 13,945
20 OUT OF PRACTICE CBS 13,736
National Nielsen Ratings: PRIMETIME - WEEKLY RANK for Demographic: A2554 for 01/09/06 - 01/15/06
Adults 25-54
1 AFC DIVISIONAL PLAYOFF-SATURDAYNe vs Denver (S) CBS 11.3
2 Desperate Housewives ABC 10.8
3 Lost ABC 9.9
4 Grey's Anatomy ABC 9.4
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5 CSI: MIAMI CBS 8.3 6 24 Preview Special-1/15 8P (S) FOX 8.0 7 E.R. NBC 7.7 8 24 Preview Special-1/15 9P (S) FOX 7.5 9 TWO AND A HALF MEN CBS 7.3 10 Extreme Makeover: Home Edition ABC 7.2 11 House FOX 6.9 12 CSI (R) CBS 6.8 13 My Name is Earl NBC 6.4 13 Law and Order: SVU NBC 6.4 15 Lost Special-1/11 (S) ABC 6.2 15 CRIMINAL MINDS CBS 6.2 17 OUT OF PRACTICE CBS 5.9 17 Dancing with the Stars ABC 5.9 19 NCIS CBS 5.6 20 Office NBC 5.5
National Nielsen Ratings: PRIMETIME - WEEKLY RANK for Demographic: A1849 for 01/09/06 - 01/15/06
Adults 18-49
1 AFC DIVISIONAL PLAYOFF-SATURDAY Ne vs Denver(S) CBS 9.8
2 Desperate Housewives ABC 9.5
3 Grey's Anatomy ABC 8.6
4 Lost ABC 8.5
5 24 Preview Special-1/15 8P (S) FOX 7.3
6 24 Preview Special-1/15 9P (S) FOX 6.7
6 E.R. NBC 6.7
8 CSI: MIAMI CBS 6.6
9 Extreme Makeover: Home Edition ABC 6.4
10 TWO AND A HALF MEN CBS 5.9
10 My Name is Earl NBC 5.9
12 House FOX 5.7
13 Law and Order: SVU NBC 5.6
14 CSI (R) CBS 5.4
15 Office NBC 5.1
15 Lost Special-1/11 (S) ABC 5.1
17 CRIMINAL MINDS CBS 4.8
18 OUT OF PRACTICE CBS 4.7
19 Dancing with the Stars ABC 4.6
20 Four Kings NBC 4.5
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