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BETX OPEN CASTING CALL SURPASSES 10,000 REGISTRATIONS AHEAD OF JUNE 7 EVENT
BETX OPEN CASTING CALL SURPASSES 10,000 REGISTRATIONS AHEAD OF JUNE 7 EVENT
Record-Breaking Interest Marks a New Milestone for
BET Experience 2025, Presented by SheaMoisture
Los Angeles, CA – June 2, 2025 – BET Media Group is excited to announce that the 2025 BET Experience Open Casting Call has officially surpassed 10,000 registrations, as aspiring talent from across the country gear up for the ultimate shot at stardom. While registration is required, it does not guarantee an audition opportunity. Only the first 1,000 eligible participants who line up and receive a number will be granted audition slots, which will be assigned on a strict first-come, first-served basis.
Taking place Saturday, June 7 at BET Experience Fan Fest inside the Los Angeles Convention Center, this year’s open casting call is shaping up to be the most anticipated yet. Thousands of singers, actors, dancers, and hosts have already registered for a chance to audition live in front of Emmy® Award-winning Casting Director and BET Head of Talent & Casting, Robi Reed, and an elite panel of Hollywood insiders and executives including: Bentley Evans (Writer, Producer), Brandee Evans (Actor), Dave Brown (Producer/Founder, IndieNight), Deance Wyatt (Talent & Production Executive, Tyler Perry Studios),Tamra Goins (Managing Partner/Head of Comedy, Innovative Artists), Don B. Welch (Producer, Director, and Writer), Gabrielle Dennis (Actor), NAACP Image Award Nominee Kelley Kali (Producer, Director, and Writer), Kenya Barris (Producer, Writer, Director), Eric Dean Seaton (Director, Producer), Kim Taylor Coleman (Casting Director/Producer), Leah Daniels-Butler (Casting Director and Producer), Carroll Day Kimble (Casting Director, V.O.), ND Brown Jones (Executive Producer, Carl Weber’s The Family Business), Trey Haley (Director, Carl Weber’s The Family Business), Yvette Nicole Brown (Actor), Vanessa Bell Calloway (Actress, Director), Dr Holly Carter (Executive Producer, Releve Ent), and BET Media Group executives Nadja Webb, Rose Catherine Pinkney, Aisha Summers-Burke, Jason Harvey, Sabrina Eisenstadt and, Andrea Reed Elmore.
With registration numbers soaring past expectations, BETX 2025 continues to prove its power as a cultural hub for discovery, opportunity, and the elevation of Black talent.
Aspiring performers can still register for a limited time at https://2025-bet-experience.tickets.aloompa.com/2025-bet-experience/. Registration does not guarantee you will be seen. You must line up and receive a number to audition. Space is limited, and auditions are granted on a first-come, first-served basis.
Register NOW for free access to Fan Fest at “BET Experience” 2025, presented by SheaMoisture at https://www.BETExperience.com.
BET Experience sets the tone for Culture’s Biggest Night, “BET Awards” 2025 premiering Monday, June 9, 2025, at 8 PM ET/PT.
Stay informed with real-time updates by following BET Experience on Twitter/X @bet, and join the conversation using #BETX.
“BET Experience” 2025, presented by SheaMoisture is co-produced by Live Nation Urban.
ABOUT BET EXPERIENCE
BET Experience is the destination for elevating unapologetic Blackness with authentic entertainment, access, and lifestyle experiences. Through the lens of millennial and Gen Z audiences, BET Experience curates the culture, standing at the intersection of who this coveted segment is and where they’re headed.
ABOUT BET MEDIA GROUP
The BET Media Group, a unit of Paramount (NASDAQ: PARAA; PARA; PARAP), is the world’s largest media company dedicated to entertaining, engaging, and empowering the Black community and championing Black culture. Connecting Black audiences through a portfolio of brands including BET, BET+, BET Gospel, BET HER, BET International, BET Jams, BET Soul, BET Studios, and VH1, the BET Media Group is a thriving media ecosystem of leading interconnected platforms across cable TV, streaming, digital, studios, live events and international.
For more information about BET, visit www.bet.com and follow @BET on social platforms. For more BET news announcements, visit www.paramountpressexpress.com/bet.
ABOUT LIVE NATION
Live Nation Entertainment (NYSE: LYV) is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. For additional information, visit www.livenationentertainment.com.
Live Nation Urban (LNU) remains North America’s preeminent producer of concert experiences, festivals, and platforms headlined, curated, and owned by black talent. Operating in partnership with Live Nation Entertainment, the world’s leading live entertainment company, the company sets the tone for culture with over a dozen sought-after festival brands such as Roots Picnic, Broccoli City, Exodus Music & Arts Festival, ONE Musicfest, Strength of a Woman, and more.
Beyond their captivating live events, Live Nation Urban has established themselves as key social architects in black culture with their innovative initiatives that include Juneteenth: A Global Celebration (broadcast on CNN), Kerry Washington’s THICKER THAN WATER book tour, and a special Hip-Hop 50 event at the home of Vice President Kamala Harris in addition to tours by artists such as Ari Lennox, Kirk Franklin, Davido, LL Cool J, Jill Scott, Jodeci, and Raphael Saadiq. The LNU-produced “A Grammy Salute to 50 Years of Hip-Hop” special garnered a nomination at the NAACP Image Awards for “Outstanding Variety Show.” Live Nation Urban continues to grow across hip-hop, R&B, soul, and gospel as the most trusted purveyor of live urban music. For additional information, visit https://livenationurban.com/.
ABOUT SHEAMOISTURE
SheaMoisture is a global beauty and personal care leader committed to serving the Black community through strategic investment and community give back. SheaMoisture recognizes the power of entrepreneurship in addressing racial inequality with the belief that commerce can bring true economic independence. Every year SheaMoisture reinvests at least 1% of net sales directly into economic opportunities for underserved entrepreneurs and Black business owners. With every purchase, you are helping to fund investments that support funding for Black-owned business, entrepreneurial education, crisis response, equitable purchasing, and ethical sourcing. SheaMoisture develops no compromise beauty products that help every member of the Black community live their healthiest, most beautiful lives. Shea butter is one of the brand’s core ingredients, praised for its hydrating and nourishing properties, and sourced from women-led cooperatives in West Africa, providing fair wages and creating economic opportunities. The company leads globally in the hair care, bath, body, skin care, baby, and men’s categories, and is distributed in retailers throughout the world. SheaMoisture is a subsidiary of Unilever. Twitter | Facebook | Instagram
Contacts:
Johnny Cooper
Autumn Griffin
Mariana Ramirez
