Release
ELMIENE NAMED BET AMPLIFIED LIVE ARTIST FOR OCTOBER 2025
Los Angeles – October 8, 2025 – BET Media Group is excited to announce rising star Elmiene as the BET Amplified Live artist for October 2025. As part of BET’s premier emerging artist platform, Elmiene delivered an exclusive live-to-tape performance streaming on BET.com, the official BET YouTube, and Facebook channels on October 7, 2025.
Elmiene’s voice is undeniable. Born Abdala Elamin and raised in Oxford since the age of 5, the now 21-year-old has been captivating audiences with his sweetly soulful croons since his living room concert days—singing Young Money’s "Bedrock" with his cousins—or going micro-viral in secondary school for his cover of Michael Jackson’s "Man in the Mirror" in music class. Though performance and poetry always came naturally, it wasn’t until his silky-smooth cover videos began gaining traction on social media that Elmiene realised he could merge voice and verse to shape a meaningful career.
That artistic awakening came quickly. Within a week of experimenting with the interplay between spoken word and melody, he created his breakthrough track “Golden.” The song caught the attention of Louis Vuitton’s musical director Benji B and became the emotional centrepiece of Virgil Abloh’s final runway show for the brand—a powerful moment that catapulted Elmiene into cultural consciousness.
Since then, Elmiene has collaborated with artists like Stormzy, Sampha, Lil Silva, and Jamie Woon, released three critically acclaimed EPs—EL-MEAN, Marking My Time, and Anyway I Can—and received co-signs from some of the biggest names in music and fashion. His sound, rooted in soul but filtered through a contemporary lens of atmospheric synths, lush strings, and textured production, is unmistakably his own.
Marking My Time (Polydor/Def Jam Recordings), which featured contributions from DJ Dahi, James Vincent McMorrow, and Courage, was followed by Anyway I Can, a powerful, emotionally resonant body of work featuring fan favourites like “Crystal Tears,” “Sweetness,” and the BBC Radio 1 and 1Xtra-playlisted “Light Work.” That track celebrates the ease of effortless love, and was recently reimagined in a three-track remix bundle, This Is The Remix, which also revisits “Someday”—Elmiene’s most-streamed track to date with over 20 million plays.
The remix bundle features contributions from some of music’s most influential figures: Grammy-nominated L.A. artist BLXST brings his signature blend of rap and R&B to “Light Work,” while “Someday” is reworked by legendary super-producer Timbaland, Rance of 1500 or Nothin’, and German beatmaker IAMNOBODI. These two tracks have become cornerstones of Elmiene’s live shows, including his standout NPR Tiny Desk Concert.
A prolific 2024 also saw Elmiene release the stripped-back, emotionally searing live projects Live at RAK Studios and Live from 5:25, the latter featuring stunning covers of Frank Ocean, Prince, and Cleo Sol. He continues to bridge the gap between legacy and future with striking intimacy and a modern soul aesthetic.
Earlier this year, Elmiene performed at the Roots Picnic in Philadelphia (May 31st) and performed for UK fans at London’s Jazz Cafe Festival on August 3rd—two more landmark appearances in a breakout live year.
With four original EPs released across two years and growing acclaim, Elmiene has become a favourite of the global creative community—collaborating with elite artists and producers including Leon Thomas, A$AP Ferg, Syd, D’Mile, and Dahi. His accolades speak volumes: a BRITs Rising Star nomination, an Ivor Novello Rising Star Award nomination, and major placements on the BBC Sound of 2024 poll, as well as VEVO, MTV, Pandora Music, BBC 1Xtra, and Ticketmaster’s artist-to-watch lists.
Elmiene’s artistry is both timeless and timely. “Soul has shaped basically the whole structure of my artistic being,” he says. His musical influences run deep—from Craig David and Usher to Donny Hathaway and Stevie Wonder—and inform his poetic, heart-on-sleeve songwriting. Tracks like “Mama” and “Diane” wrestle with faith, love, and dual identity, while his velvet vocals deliver them with piercing sincerity.
Blending the lushness of classic R&B with the raw introspection of modern soul, Elmiene’s music feels cinematic, spiritual, and deeply personal. And his mission remains clear: “I just want to show you what I am. And then you take it, however you want.”
As he continues to make waves, Elmiene’s latest project, Heat The Streets, celebrates and embraces the emotional depth of classic R&B. Led by the soulful recent single “Useless (Without You)”, with a remix by Muni Long, the collection reinforces Elmiene’s place in modern soul, blending emotional vulnerability with timeless R&B influences. The full Heat The Streets tracklist includes:
- Useless (Without You)
- Sunny*
- Damage Control
- More Melodies
- Miss Hot July
- Different Too
- Continue To Continue My Yout
- Dull Jewellery
- Days!
- Give Me A Smile
- Capable
- You’ve Got A Friend
As a BET Amplified Live artist, Elmiene will receive robust multi-platform support across BET, BET Her, BET Jams, BET Soul, BET.com, BET Socials, and the BET Official YouTube Page. This collaboration is part of BET’s ongoing mission to spotlight the next generation of influential R&B and hip-hop talent. BET Amplified Live is the ultimate platform for discovering and celebrating rising stars. Previous (formerly BET Amplified) artists include 41, Ayra Starr, BossMan Dlow, Cash Cobain, Coco Jones, Connie Diiamond, Doechii, Domani, Flau’jae, Fridayy, GloRilla, Ice Spice, Kaliii, Lady London, LAILA!, Lakeyah, Larry June, Lola Brooke, Muni Long, October London, Rema, Skilla Baby, Tanner Adell, Tems, That Mexican OT, and more!
About BET Media Group
The BET Media Group, a unit of Paramount, a Skydance Corporation (Nasdaq: PSKY), is the world’s largest media company dedicated to entertaining, engaging, and empowering the Black community and championing Black culture. Connecting Black audiences through a portfolio of brands including BET, BET+, BET Gospel, BET HER, BET International, BETJams, BET Soul, BET Studios, and VH1, the BET Media Group is a thriving media ecosystem of leading interconnected platforms across cable TV, streaming, digital, studios, live events, and international. For more information about BET, visit www.bet.com and follow @BET on social platforms. For more BET news announcements, visit betpressroom.com.
For BET
betpressinfo@bet.net
For Elmiene
Lauren Ceradini
