BET NAMES BRONX RAPPER CONNIE DIIAMOND
AS THE ‘BET AMPLIFIED’ ARTIST FOR MARCH 2024

Photo Credit: Meredith Truax

New York, NY March 01, 2024 – BET Music names rising hip hop artist Connie Diiamond, as the BET Amplified artist for March. BET Amplified is BET Music's stamp of approval for the next big thing in music. From her humble beginnings crafting her artistry through poetry and freestyling in her native Bronx, Connie Diiamond is poised to take her place at the forefront of the music scene with her unique style blending elements of trap, drill, and classic hip-hop. And, BET is proud to celebrate Women’s History Month amplifying this rising star on her way to the top.

Since the release of Connie Diiamond’s debut Def Jam project Underdog Szn, she has continued her buzz with a spontaneous release “Ghetto & Ratchet.” Which has evolved in numerous remixes featuring Remy Ma, Dave East, Don Q, and more. Meanwhile, the original “Ghetto & Ratchet '' caught fire to the tune of 2 million streams and counting. 

Influenced by icons like Missy Elliott, The Diplomats, and Remy Ma, Connie Diiamond has been able to captivate fans and garner critical media acclaim with her viral freestyles and captivating project releases like Underdog SZN. Across nine tracks, she flexes her raucous wordplay and hard-hitting hooks joined by guests such as Don Q, Dame D.O.L.L.A., and KenTheMan for the “Move (Remix).” The original standout track “Move” caught fire to the tune of 1 million streams and counting, while even Lebron James co-signed her by proclaiming on his Instagram story, “Man she bodied that shit!!! WHOA.” Built around a sample of the Ludacris classic “Move Bitch” [feat. Mystikal & I-20], she tears through the production with razor-sharp rhymes and practically incinerates the beat with scorching bars.

Connie Diiamond consistently asserts herself as a rare gem.

Connie Diiamond can now also add BET Amplified Artist to her list of accolades. As a BET Amplified artist, Connie Diiamond will receive BET Music’s support across multiple BET campaigns and platforms, including BET, BET Her, BET Jams, BET Soul, BET.com, BET Socials, and BET’s Official YouTube Page.  

Previous BET Amplified artists include Ambré, Armani White, Asake, Big Boss Vette, Coco Jones, Fridayy, HDBeenDope, Kaliii, Lady London, Lakeyah, Larry June, Lola Brooke, Maiya The Don, October London, That Mexican OT and more! 

About Connie Diiamond
Rapidly rising Bronx-based spitter Connie Diiamond has racked up nearly 4m plays on Instagram for her viral performance of “Ghetto & Ratchet” and 7m+ on the remix featuring Remy Ma—which has also generated 2m+ YouTube views. Last May, the breakout artist—who’s been rapping since the age of 14—dropped her debut project, Underdog Szn, showcasing her unapologetic sound, raucous wordplay and hard-hitting hooks. Collaborating with Don Q, Dame D.O.L.L.A. and KenTheMan on her single “Move (Remix),” Diiamond is making waves that extend beyond her borough. Her presence is also felt on the official Rap Sh!t season two soundtrack, released via Issa Rae’s Raedio/Def Jam.

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MEDIA CONTACTS:
For BET
Johnny Cooper
Johnny.Cooper@bet.net

For Connie Diiamond

Savannah Falzarano

savannah.falzarano@umusic.com