BET MEDIA GROUP ANNOUNCES FIRST WAVE OF

LINE-UP FOR STAR-STUDDED CONCERT SERIES

BET EXPERIENCE 2024 PRESENTED BY WALMART

CARDI B, DAVIDO, GUNNA, AND SEXYY RED TO HEADLINE
THE JUNE 28 CONCERT AT CRYPTO.COM ARENA

THE ROOTS, QUEEN LATIFAH, COMMON, JUNGLE BROTHERS, AND MORE TO HEADLINE THE JUNE 29 CONCERT
AT HOLLYWOOD BOWL

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Los Angeles, CA, April 15, 2024 – BET Media Group unveils the stellar lineup to headline BET Experience 2024 presented by Walmart. The Concert Series is taking over Los Angeles. Prepare for unforgettable performances from Cardi B, Davido, Gunna, Sexyy Red, The Roots, Common, Queen Latifah, Jungle Brothers and many more electrifying artists. Pre-sale tickets are on sale starting TODAY at BETExperience.com.

On Friday, June 28, at Crypto.com Arena, GRAMMY®--winning recording artist Cardi B will hit the stage with a cannot-miss performance of her chart-topping hits. Global Afrobeats megastar Davido will ignite the crowd with his infectious energy and tunes. Chart-topping hip-hop sensation Gunna and hitmaking rapper Sexyy Red will keep the party going with unforgettable sets.

On Saturday, June 29, at Hollywood Bowl, we pay homage to Hip Hop and its indelible contributions to Black culture with phenomenal performances from Queen Latifah, The Roots, Common, Jungle Brothers, and more!

BETX 2024 is transforming Culture’s Biggest Night into Culture’s Biggest Week, promising the ultimate in Black culture and entertainment. With a lineup of culture’s most influential artists, experts, and tastemakers, attendees will enjoy unforgettable live performances, comedy shows, Genius Talks, immersive workshops, and much more! Anchoring this year’s Experience is fan-favorite, BETX 2024 FanFest; a free event taking place at the Los Angeles Convention Center starting Friday, June 28 and Saturday, June 29th. BET Experience sets the tone for Sunday, June 30, with the premiere of “BET Awards” 2024. For more information, visit BETExperience.com.

Stay informed with real-time updates by following BET Experience on Twitter @bet and join the conversation using #BETX. For the full list of performers and more information, visit http://www.betexperience.com for more details.

BET Experience 2024 is co-produced by Live Nation Urban.

Press credentials for “BET Experience” and “BET Awards” 2024 will be announced at a later date.

ABOUT BET EXPERIENCE
BET Experience is the destination for elevating unapologetic Blackness with authentic entertainment, access and lifestyle experiences. Through the lens of millennial and Gen Z audiences, BET Experience cultivates the intersection of who this coveted segment is and where it’s headed.

ABOUT BET MEDIA GROUP

The BET Media Group, a unit of Paramount (NASDAQ: PARAA; PARA; PARAP), is the world’s largest media company dedicated to entertaining, engaging, and empowering the Black community and championing Black culture. Connecting Black audiences through a portfolio of brands including BET, BET+, BET Gospel, BET HER, BET International, BET Jams, BET Soul, BET Studios, and VH1, the BET Media Group is a thriving media ecosystem of leading interconnected platforms across cable TV, streaming, digital, studios, live events and international.

For more information about BET, visit www.bet.com and follow @BET on social platforms. For more BET news announcements, visit www.paramountpressexpress.com/bet.

ABOUT WALMART

Walmart Inc. (NYSE: WMT) is a people-led, tech-powered omnichannel retailer helping people save money and live better - anytime and anywhere - in stores, online, and through their mobile devices. Each week, approximately 255 million customers and members visit more than 10,500 stores and numerous eCommerce websites in 19 countries. With fiscal year 2024 revenue of $648 billion, Walmart employs approximately 2.1 million associates worldwide. Walmart continues to be a leader in sustainability, corporate philanthropy, and employment opportunity. Additional information about Walmart can be found by visiting http://corporate.walmart.com, on Facebook at facebook.com/walmart, on X (formerly known as Twitter) at twitter.com/walmart, and on LinkedIn at linkedin.com/company/walmart.

ABOUT LIVE NATION

Live Nation Entertainment (NYSE: LYV) is the world’s leading live entertainment company comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. For additional information, visitwww.livenationentertainment.com.

Live Nation Urban (LNU) remains North America’s preeminent producer of concert experiences, festivals, and platforms headlined, curated, and owned by black talent. Operating in partnership with Live Nation Entertainment, the world’s leading live entertainment company, the company sets the tone for culture with over a dozen sought-after festival brands such as Roots Picnic, Broccoli City, Exodus Music & Arts Festival, ONE Musicfest, Strength of a Woman, and more.

Beyond their captivating live events, Live Nation Urban has established themselves as key social architects in black culture with their innovative initiatives that include Juneteenth: A Global Celebration (broadcast on CNN), Kerry Washington’s THICKER THAN WATER book tour, and a special Hip-Hop 50 event at the home of Vice President Kamala Harris in addition to tours by artists such as Ari Lennox, Kirk Franklin, Davido, LL Cool J, Jill Scott, Jodeci, and Raphael Saadiq. The LNU-produced “A Grammy Salute to 50 Years of Hip-Hop” special garnered a nomination at the NAACP Image Awards for “Outstanding Variety Show.” Live Nation Urban continues to grow across hip-hop, R&B, soul, and gospel as the most trusted purveyor of live urban music. For additional information, visit https://livenationurban.com/.

Contacts:
Luis Defrank
Luis.Defrank@bet.net

Johnny Cooper

Johnny.Cooper@bet.net