Paramount+ Recorded Its Most-Streamed NFL Regular Season Ever

Sunday’s National Game, Led by Patriots-Bills, Was Most-Watched “NFL on CBS” Final Week Window in 11 Years with 22.728 Million Viewers, Up +35%

“The NFL Today” Scored Its Most-Watched Regular Season in Six Years

The NFL ON CBS delivered record-setting viewership across platforms during the regular season. CBS Sports averaged 18.487 million viewers and scored its most-watched NFL regular season in seven years. Viewers consumed 105.2 billion minutes watching the NFL ON CBS during the regular season.

Led by the strength of the 4:25 PM slot, the NFL ON CBS national game averaged 23.495 million viewers for its 10 Sunday afternoon windows, which is more than any sports, entertainment or news series in primetime on any network.

Paramount+, featuring live NFL ON CBS local market games, scored its most-streamed NFL regular-season ever and recorded double-digit growth in households, minutes and Average Minute Audience (AMA).

“NFL ON CBS” NATIONAL GAME LEADS VIEWERSHIP IN WEEK 18

CBS Sports’ Week 18 national game window, with Patriots-Bills as the high-coverage game, averaged 22.728 million viewers, up +35% versus last year and the Network’s most-watched final week game window in 11 years. It also marked the most-watched NFL game window on any network in Week 18.

Paramount+ delivered its most-streamed final regular-season weekend ever and scored double-digit year-over-year growth in households, minutes and Average Minute Audience (AMA) versus Week 18 last year.

“THE NFL TODAY” SCORED ITS MOST-WATCHED REGULAR SEASON IN 6 YEARS

THE NFL TODAY, CBS Sports’ pregame show, registered its most-watched regular season in six years, averaging 3.345 million viewers for its regular 12:00 PM shows and up +8% versus last year. That +8% increase for THE NFL TODAY is the largest year-over-year increase for any NFL pregame show on any network this year.

Paramount+ had its most-streamed season ever for THE NFL TODAY with double-digit year-over-year growth.

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CBS Sports Contact:

Randall Liu randall.liu@cbs.com